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Important Characteristics to Consider as an Entrepreneur The franchisee businesses contain different features than regular entrepreneurship business establishment. There failures and success features are completely different in nature and same factors will affect each kind of business in a very different way. Also, there are psychological factors which affect franchise owner (entrepreneur) and franchise giving company or authority. Franchise business can briefly explain the kind of business model where a company enables the individuals of Top MBA Colleges in Rajasthan and let other people use their brand name, logo and trademarks. It